Discover is our AI-powered recommendation tool designed to help publishers identify high-potential programs that are the best fit for their audience and business model.
Using data from your performance and behaviour on the Webgains network – alongside similar publishers in your vertical – Discover surfaces the programs most likely to deliver strong results for you, going far beyond basic category matching.
With Discover, you can:
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Receive bespoke program recommendations tailored to your profile and traffic
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Expand partnerships into the most relevant and high-performing programs
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Support revenue growth through targeted, data-driven program discovery
How Does Discover Work?
Discover analyses your activity, performance and behaviour across the Webgains network to highlight programs with strong potential for you.
The AI model factors in multiple data points, including:
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Vertical/Category: Aligns program suggestions with the sectors and categories you already perform well in.
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Marketing Channels: Considers your marketing channel (i.e. content, voucher, influencer) and which channels the advertiser program supports.
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Publisher Behaviour: Looks at the kinds of programs you already work with, those you’ve previously applied to or performed well on.
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Exploration Mode: Discover doesn’t just replicate your existing patterns – it also introduces new programs and verticals where similar publishers are seeing strong results, helping you grow into new areas.
Additional Considerations:
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Network Memberships / Regions: Recommendations are limited to programs that are available to your joined country network/s.
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Revenue & Activity: Discover prioritises revenue-active and high-performing programs, increasing the likelihood that new partnerships will convert and grow.
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Refresh Frequency: New recommendations are generated every Monday.
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The number of recommendations may be lower in some weeks if there aren’t enough strong matches – this is to keep suggestions relevant and high quality.
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If no new recommendations are available, you’ll see a “Check back soon” message showing the date of the next refresh.
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It’s possible to see similar recommendations from previous weeks if your behaviour still indicates a strong fit, and you have not downvoted the program.
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Status Display: Program statuses (e.g. Applied, Joined) remain visible on recommendation cards until the next refresh cycle – they won’t disappear instantly once you take action.
Each recommendation is categorised and ranked based on how strong a match it is for you as a publisher, with ordering based on overall match strength according to the AI’s assessment:
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Top Picks – Your best program matches
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Great Matches – Strong potential for performance
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Good Matches – Solid, slightly broader opportunities
If you give a recommendation a Thumbs Down, our AI learns from your feedback and adjusts future recommendations – reducing the chance of seeing similar programs again.
If you have previously had a membership with a program but are since Left or Rejected status, then this program will not show in Discover recommendation results.
Program Cards
For each recommended program, Discover displays a program card with key information to help you quickly decide if it’s a good fit. This typically includes:
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Program Name
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Average Order Value (displayed in that program’s currency)
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Conversion rate
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Discover highlights the program’s indicative commission setup, helping you quickly judge whether it fits your monetisation strategy.
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Commission offering
Click “View Details” to see more information about the program, including its description, terms, and website. Click “Join” to start your application or membership process with that program directly from Discover.
Using Discover Alongside Other Tools
Use Discover together with the main Programs page for the best results:
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Discover: For AI-curated, specific program recommendations based on your behaviour and performance.
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Programs: For manual exploration when you already know which brands, categories or regions you want to target.
Once you have applied to or joined a program from Discover, it will appear in the Programs page under the relevant status filter.
Recommendations for New Publishers
For new publishers without much historical activity or performance data, Discover operates in an exploratory mode.
In this mode, the AI model bases recommendations on:
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Known information about your account (e.g. your declared channel type(s), categories and regions), and
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Broader insights from program popularity and performance across the network for publishers similar to you.
This ensures even brand-new publishers receive a meaningful, diverse set of program recommendations from day one, helping you get started quickly and focus on opportunities most likely to convert.
Please be advised that at this time, due to GDPR requirements, Webgains Discover tool cannot provide publishers with program recommendations if the account is listed as an Individual.