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Conversion Optimization Tools (On-site Publishers) 

On-site conversion optimization publishes require a low level of integration (handled by the Publisher) to work on the Advertiser's website. 

There are various types of on-site publishers; from overlays, to pop-ups, to live-chats, and more. Often powered by Artificial Intelligence (AI), they monitor user behaviour on-site and then give relevant product suggestions, stock level information, and offers, in a bid to push conversions over the line.

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Some of the benefits of working with these on-site tools include minimising basket abandonment, increasing Average Order Value (AOV), cross-selling, upselling, as well as improving customer shopping experience overall.

Some of these publishers can be Activated via The Tag!

Activating publishers via The Webgains Tag means that no additional code needs adding to your site in order to work with these publishers; it can all be enabled through your existing Webgains script once you integrate with us as an Advertiser.

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