What is a Tenancy?

A Tenancy is a record of an agreed rewarded action between an advertiser and a publisher. This is often an agreement for additional campaign elements or exposure that comes at an additional cost to the advertiser.

Adding a Tenancy through the Webgains Tenancy Tool creates a transaction specifically for a tenancy agreement, with a selected tenancy type, so we can schedule and invoice the advertiser on the date of the tenancy (or, selected Processing Date) and then pay the publisher.