Welcome to the Webgains Knowledge Hub

Category Navigation

• Introduction to Affiliate Marketing

  • What is Affiliate Marketing?
  • Affiliate Marketing Terminology Glossary
  • The Publisher Landscape
  • How do Tracking and Cookies work in Affiliate Marketing?
  • Do I join as an Advertiser or a Publisher?

• Program Management Best Practice

  • Integrating Your New Program with Webgains
  • Getting Started after Launching Your New Program
  • How do I know a publisher is right for my program?
  • Webgains Recommends - Top 10 Publishers (UK)
  • The Importance of Affiliate Strategy
  • + 5 more pages

• Advertiser Platform Guides

  • Platform Navigation
  • Commission Management
  • Publisher Management
  • Advertiser Transaction Management
  • Tenancy Management
  • + 5 more pages

• Advertiser Tracking & Technical Guides

  • Advertiser Tracking Solutions
  • Advertiser Tracking FAQs
  • Advertiser Technical Guides
  • Advertiser Product Feed Management

• Publisher Guides

  • Getting Started as a Webgains Publisher
  • What is the application process to join as a publisher?
  • Publisher Program Management
  • Publisher User Management & Account Access
  • Publisher Payments & Compliance

• Publisher Technical Guides

  • What API connections do Webgains offer for Publishers?
  • Can I set up a Webhook/Postback URL?
  • What is Parallel Tracking?
  • Parallel Tracking Implementation Guide for Webgains Partners
  • How can I upload untracked/missed transactions?
  • + 4 more pages

• Other Guides & Links

  • Where can I find my Terms & Conditions?
  • How do I log in to the platform?
  • What happens if I'd like an agency to manage my program?
  • Webgains ISO 27001 Compliance

• What's New?

  • Webgains New In-Platform Notifications
  • Introducing our new Transaction Item Adjustment Feature
  • Advertiser Platform - May 2026 Updates
  • Advertiser Platform - Batch Voucher Uploads
  • Discover - AI-Powered Program Recommendations for Publishers
  • + 10 more pages