What's the difference between the Activity Report and Performance Reports?

In the Webgains advertiser platform, we have various reports available.

The Performance Report is designed to focus on the Top performer for the selected report metric (Publisher, Product, Ads, and so on.)

By default the report will be filtered to show the Top 10 performers, but you can change this to show up to the Top 500 for that metric and specified timeframe.

For this reason, the Performance Report figures may not align exactly with the Activity Report, depending on the selected filters, as it may not include all data, just the Top X that is selected.